Corporate philanthropy plays a vital role in strengthening communities and fostering social responsibility. Pella Corporation‘s announcement of over $2 million in grants and matching gifts in 2024, as reported on their website, highlights their commitment to education, housing, and community betterment. Through the PELLA ROLSCREEN FOUNDATION, these initiatives support critical needs and align with Pella’s core values. The company’s matching gifts program also amplifies team member generosity, demonstrating a shared dedication to making a meaningful difference. This philanthropic effort reflects Pella’s enduring commitment to community impact, especially as they celebrate their centennial year.
Home Improvement
| Pella Corporation Awards Over $2 Million in Grants and Matching Gifts in 2024
Pella Corporation Awards Over $2 Million in Grants and Matching Gifts in 2024
Published March 12, 2025, 9:50 PM EST
Pella Corporation awarded more than $2 million in 2024 through its Pella Rolscreen Foundation and employee matching programs, targeting education, housing, and community betterment initiatives nationwide while amplifying impact with 16,500 volunteer hours, $82,000 in volunteer recognition grants to 107 nonprofits, and $325,000 in employee-matched donations as the company marked its 100th anniversary and prepared additional community celebrations for 2025.
March 12, 2025
As a platform committed to informed transparency across home improvement, HG Homeclub recognizes Pella’s philanthropy as more than corporate giving—it is a targeted deployment of capital into the ecosystems that sustain the trades and elevate communities, from classroom to jobsite to homeownership.
What the funding supports
Pella’s 2024 contributions, delivered through the Pella Rolscreen Foundation and company match programs, reinforce critical pipelines in skilled education, strengthen nonprofits addressing housing and community needs, and amplify employee-led giving—an approach that compounds impact while reinforcing culture.
Why it matters now
With labor shortages, affordability headwinds, and demand for energy-efficient upgrades reshaping the built environment, corporate philanthropy that advances training, access, and community capacity is a competitive necessity—building stronger markets, a more prepared workforce, and durable brand trust.
HG Homeclub perspective
This is the kind of values-aligned stewardship that moves the industry forward: measurable, community-first, and tied to long-term outcomes, not headlines—exactly the standard HG Homeclub seeks to elevate through rigorous curation and coverage.
Key highlights of 2024 giving include:
- Friends of the Community Center ($50,000), Pella, IA: Supporting vital renovation projects to enhance community spaces.
- United Way of Murray Calloway County ($25,000), Murray, KY: Enabling a transitional housing option and programs that help families achieve stable housing.
- Hull Bright Start Inc ($25,000), Sioux Center, IA: Supporting the expansion of critical daycare and preschool facilities.
- Carroll Athletic Association ($25,000) Carroll, IA: Making improvements at the historic Merchants Park baseball stadium including ADA access and seating, improved lighting and updated bleachers.
- Friends of Mahaska County Conservation ($20,000), Pella/Oskaloosa, IA: Supporting an all-inclusive nature playscape and community area.
- United way of Murray Calloway County: ($25,000), Murray, KY: Supporting a temporary/transitional housing option and programs to help families obtain stable housing.
- Free Geek: ($15,000), Portland, OR: Providing digital literacy education and technology access for vulnerable populations.
Matching Gifts Amplify Team Member Impact
Through Pella’s matching gifts program, team members volunteered nearly 16,500 hours, equaling over $82,000 in Volunteer Recognition Grants awarded to 107 nonprofits. Pella’s Matching Gifts program further amplified team member generosity, contributing $325,000 to causes that mattered most to team members.
“We believe giving back is more than a responsibility – it’s part of who we are as a company. You see that in the generosity of our team members, paired with the Foundation’s grants and matching gifts program. Together, we’re making a meaningful difference in the communities we call home,” said Jessica Klyn de Novelo, Community Relations and Foundation Manager, Pella Corporation.
Looking Forward: Celebrating 100 Years of Community Impact
This year, Pella proudly celebrates 100 years, marking a century of innovation, growth and commitment to people and communities. As Pella celebrates its centennial, the company remains committed to making an even greater impact in 2025.