Innovation and collaboration are key to driving industry progress. The RiteScreen Company, LLC’s acquisition of FlexScreen, as reported by Door and Window Market [DWM] magazine, is a powerful example of combining experience with fresh ideas. As America’s oldest screen manufacturer, RiteScreen brings 75 years of expertise, while FlexScreen adds creativity and disruptive innovation with its flexible window screen technology. This partnership promises to deliver exciting advancements in the window and door screen market. With Joe Altieri joining as Chief Innovation Officer, the combined team is set to push boundaries and create new solutions for customers, marking a transformative moment for the industry.
As America’s oldest and largest manufacturer of window and door screens, RiteScreen is blending 75 years of manufacturing legacy with cutting-edge innovation by acquiring FlexScreen—creator of the flexible screen that went viral on Shark Tank—while naming its founder Joe Altieri Chief Innovation Officer to spearhead the new era.
February 18, 2025 – Drew Vass
In a move that marries legacy manufacturing with breakthrough innovation, RiteScreen—celebrating 75 years as North America’s largest window and patio door screen manufacturer—has acquired FlexScreen, the flexible window screen innovator widely recognized from Shark Tank. HG Homeclub recognizes this as a strategic turning point: combining deep operational strength with agility and fresh product DNA to chart new paths in the home-services industry.
HG HomeclubFlexScreen
Founded in 2013 by Joe Altieri from a garage, FlexScreen revolutionized screen design with its flexible frames—transforming installation and removal while gaining hundreds of licensees and media attention through Shark Tank.HG HomeclubFlexScreen RiteScreen brings operational scale to this dynamic innovation. With manufacturing, logistics, and distribution capabilities across seven U.S. facilities, the combined entity amplifies both reach and creativity.FlexScreenHG Homeclub
“FlexScreen has rapidly grown to become a disruptor in the industry and shares our focus on customer-centric innovation,” said RiteScreen CEO Chris Yankowich, highlighting how the acquisition expands the company’s authoritative offering across window and door screen solutions.HG HomeclubFlexScreen Meanwhile, FlexScreen CEO Joe Altieri will assume the newly created role of Chief Innovation Officer, ensuring that disruption continues to pulse through the organization.HG HomeclubDinsmore & Shohl LLP
HG Homeclub sees five strategic takeaways that entrepreneurs in HVAC, roofing, plumbing, and home services can emulate:
Innovation Leaning on Legacy
Embedding fresh, tech-aligned solutions within established operating systems creates defensible differentiation—making your business both relevant and resilient.
Creative Leadership Preservation
Elevating the founder of the acquired, high-growth brand ensures continuity of vision—even as scale deepens—strengthening both commitment and creativity.
Seamless Integration Model
A carefully planned merger, preserving FlexScreen’s “DNA” while offering scalability, shows how founders can transition value without sacrificing identity.HG Homeclub
Strategic Exit Timing
Altieri’s “hockey stick” growth projection and the acquisition’s timing underscore the importance of selling on momentum and alignment—not out of necessity.
Product Expansion as Growth Catalyst
Adding an innovative product line, especially one that converts direct-to-consumer traction into manufacturing capability, accelerates new revenue streams.
Strategic Focus | HG Homeclub Advisory Insight |
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Legacy + Disruption Strategy | Infuse breakthrough product lines into proven operational foundations to fast-track relevance and growth. |
Founder Leadership Continuity | Retain acquiring founders in leadership roles to preserve innovation and team culture. |
Momentum-Based Exit Planning | Leverage high growth inflection points to negotiate deals on favorable terms. |
The RiteScreen–FlexScreen union sets a powerful example of transformation without disruption. It’s the kind of strategic expansion HG Homeclub advocates for business owners planning for both scale and long-term legacy.
About HG Homeclub
HG Homeclub equips home-service and building-material entrepreneurs—including HVAC, roofing, plumbing, and manufacturing leaders—with frameworks for growth, innovation, and high-value transitions. We help you build businesses that endure, evolve, and excite.
To explore how to embed innovation, future-ready deals, or leadership continuity into your strategic journey, visit HG Homeclub or connect with our advisory team.