The Co-Chief Executive Officer of Power Home Remodeling is recognized for turning an entry-level sales job he took as a brief detour from graduate school into 23 years spent building the nation’s largest full-service exterior remodeler, for a promote-from-within policy that has made the company a fixture on national Best Workplaces lists, and for employee benefits, from a $360 million no-vesting bonus to subsidized childcare, that run well ahead of the industry norm.
HG HomeClub has named Asher Raphael, Co-Chief Executive Officer of Power Home Remodeling, to its list of the 25 Most Influential Leaders in Home Improvement, Home Services and Outdoor Living.
The list, published by HG HomeClub, recognizes 25 leaders who are shaping these three industries in the right way. It spans manufacturing, distribution, retail, technology, franchising, contracting, media, capital and the associations that convene the trades. It is presented alphabetically and carries no numerical ranking, because the leaders on it exercise influence in fundamentally different ways, and comparing a keynote stage to a distribution network, or a franchise system to a product platform, would flatten what makes each of them consequential.
Raphael earns his place on it for scaling a business almost entirely on the strength of the people inside it. Alongside co-CEO Corey Schiller, his best friend and college soccer teammate, Raphael has helped grow Power Home Remodeling from an approximately $8 million regional business into a company with $1.7 billion in annual revenue and more than 5,000 employees, operating across 27 territories nationwide and having served over one million lifetime customers.
Those are the numbers. The story is in a job neither he nor Schiller planned to keep.
How Did a “Pit Stop” Turn Into a 23-Year Career?
Raphael and Schiller met as soccer teammates at American University, where Raphael studied political science, graduating in 2002. “From the first conversation I had with Asher, we were inseparable,” Schiller has said of their friendship. After graduation, the two needed a way to stay together and earn money, and took entry-level sales jobs at Power, then a small home improvement company, through a connection via Raphael’s brother, who worked there. Neither expected to stay long. Both started at Power on the same day in August 2003, and by 2014, they were Co-CEOs of the company, a rise Schiller has described as happening “person by person” as the two built the culture they wanted around them.
How Big Has Power Home Remodeling Gotten Under Their Leadership?
The scale of that growth is difficult to overstate. Power generated roughly $8 million in revenue in 2004 and had grown to $1.7 billion in annual revenue by 2026, expanding to its 27th U.S. territory that May with the opening of a second North Carolina location. Much of that growth came during periods competitors pulled back, including an aggressive regional expansion Raphael and Schiller pursued during the 2008 recession while rivals were shrinking.
In May 2026, Power secured a growth investment from Bain Capital, Sixth Street, and Harvest Partners Structured Capital, with existing investor Harvest Partners remaining the company’s largest shareholder, capital intended to support continued geographic expansion, operational investment and further development of Power’s proprietary sales and installation platform.
Why Does Power Promote 100 Percent of Its Leadership From Within?
Raphael and Schiller have built Power around a strict internal-promotion policy: essentially all of the company’s leadership is developed and promoted from the ranks rather than hired in from outside, the same path the two co-CEOs themselves took from entry-level sales roles. Raphael rose through VP of Sales and Chief Strategy Officer roles before becoming Co-CEO, and the company has since built formal pathways to extend that same trajectory to employees without traditional college or technical backgrounds. The Dan Price Craftsmanship Academy trains employees with little to no hands-on construction experience for skilled installation careers, while the Power Coding Academy moves employees without technical backgrounds into software development roles. Together, the two programs have transitioned more than 335 employees into installation and software development careers.
What Does Power’s Employee Compensation Actually Look Like?
Tied to the 2026 private equity investment, Power distributed a $360 million employee bonus with no vesting period, putting a substantial share of the transaction’s value directly into employees’ hands rather than reserving it for equity holders alone. The company has layered that with benefits uncommon in the remodeling trade: subsidized childcare covering up to $5,000, or roughly 40 percent, of annual costs, introduced in 2023, alongside travel and lodging reimbursement for employees who need to travel out of state for medical care. “We’ve seen over and over the crippling burden that child care costs have on young families, resulting all too often in women leaving the workforce,” Raphael said when the childcare benefit launched.
How Long Has Power Been a Fixture on Best Workplaces Lists?
Power’s reputation as an employer is not a recent development. Raphael and Schiller first appeared on Glassdoor’s Top CEOs list in 2017, ranking 14th, climbed to sixth place the following year, and have returned to the list in multiple years since. In August 2026, the pair were named to Glassdoor’s Best CEOs list for 2026, ranking 14th out of the 50 U.S. CEOs recognized, based on employee reviews submitted between May 2025 and May 2026, their third consecutive year on the list under that iteration of the award. “They began their POWER journey in August 2003 in entry-level positions, and over the past 23 years, they’ve been driven by a relentless dedication to our people, our business, and their calling to lead,” said Power co-founder Adam Kaliner of the recognition. Power has also landed the No. 20 spot on Fortune’s 2026 list of the 100 Best Companies to Work For, its eighth consecutive year on that ranking.
How Does Power Direct Its Philanthropy?
Raphael has been a driving force behind Power for Good, the company’s employee-led philanthropic arm, which directs company and employee resources toward nonprofits nominated by Power’s own workforce. In 2026, the company became a Pledge 1% member after directing $4 million through its Community Impact division the prior year, and Power employees separately raised a company record $2.26 million for Alex’s Lemonade Stand Foundation in a single summer fundraising drive supporting families affected by childhood cancer.
Why Does Asher Raphael Belong Among the 25 Most Influential Leaders in These Industries?
Influence in these industries takes several forms. Some leaders influence through a keynote stage or a book. Some through a franchise system that creates business owners. Some through a distribution network, a software platform, or the price of a pallet.
Asher Raphael influences through culture treated as a business strategy rather than a perk. He and Corey Schiller took a job that was never meant to be a career and built it, over 23 years and without ever having worked anywhere else, into the largest full-service exterior remodeler in the country, staffed almost entirely by people the company promoted rather than hired. A $360 million no-vesting bonus, a 100 percent internal leadership pipeline, and academies that move installers and coders alike up from entry-level roles are not typical of a remodeling business at this scale, and that is exactly the kind of influence this list was created to recognize.
About HG HomeClub
HG HomeClub is a national media platform serving the home improvement, home services and outdoor living industries. Created to champion media back to its original purpose of informed transparency, HG HomeClub curates the top stories, headlines, rankings, videos, podcasts, webinars, events and professional recommendations across the industry and presents them in one consolidated, easily consumable destination, helping both homeowners and professionals make better-informed decisions. More information is available at hghomeclub.com.
About Power Home Remodeling
Power Home Remodeling, founded in 1992 by Jeff and Adam Kaliner and headquartered in Chester, Pennsylvania, is the nation’s largest, full-service exterior home remodeler, offering windows, siding, roofing, doors, gutters, attic insulation and solar panels. Led by Co-CEOs Asher Raphael and Corey Schiller, the company has more than 5,000 employees, over one million lifetime customers and $1.7 billion in annual revenue, operating across 27 territories nationwide. More information is available at powerhrg.com.
The 25 Most Influential Leaders in Home Improvement, Home Services and Outdoor Living
Presented alphabetically. There is no numerical ranking; each leader is recognized for influence exercised in a distinct way.
- Doug Black — Chairman and Chief Executive Officer, SiteOne Landscape Supply (Outdoor living)
- AJ Brown — Co-Chief Executive Officer, Apex Service Partners (Platforms)
- Paul Burleson — Senior Account Executive, Westlake Royal Building Products (Home improvement)
- Jenilee Common — Chief Executive Officer, Leaf Home and Erie Home (Home improvement)
- Greg Cummings — Chief Executive Officer, Power100 (Media)
- Bill Darcy — Global President and Chief Executive Officer, NKBA and KBIS (Associations)
- Mike Davis — Chief Executive Officer, Neighborly (Franchising)
- Ted Decker — Chair, President and Chief Executive Officer, The Home Depot (Retail)
- Marvin R. Ellison — Chairman, President and Chief Executive Officer, Lowe’s (Retail)
- Aaron Erter — Chief Executive Officer, James Hardie (Manufacturing)
- Daniel Gluck — Founder and Chief Executive Officer, Renuity (Home improvement)
- Ken Goodrich — Chairman; Founder, Goettl; The Goodrich Organization (Home services)
- Brian Gottlieb — Best-Selling Author and Speaker, Beyond the Hammer (Speaking and authorship)
- Maggie Hardy — Owner, President and Chief Executive Officer, 84 Lumber (Distribution)
- Brad Jacobs — Chairman and Chief Executive Officer, QXO (Distribution)
- Kurt Kane — President and Chief Executive Officer, TruGreen (Outdoor living)
- Ara Mahdessian — Co-Founder and Chief Executive Officer, ServiceTitan (Technology)
- Matt Malone — Founder and Executive Chairman, Groundworks (Home services)
- Tommy Mello — Founder and Chief Executive Officer, A1 Garage Door Service (Home services)
- Heidi G. Petz — Chair, President and Chief Executive Officer, Sherwin-Williams (Manufacturing)
- Asher Raphael — Co-Chief Executive Officer, Power Home Remodeling (Home improvement)
- Dave Regnery — Chair and Chief Executive Officer, Trane Technologies (Manufacturing)
- Marcus Sheridan — Founder, Marcus Sheridan International (Speaking and authorship)
- Dan Tinker — President and Chief Executive Officer, SRS Distribution (Distribution)
- James W. Tobin III — President and Chief Executive Officer, National Association of Home Builders (Associations)
Frequently Asked Questions
- What is HG HomeClub, and what is this list?
HG HomeClub is a national media platform serving the home improvement, home services, and outdoor living industries. It was created to return media to its original purpose of informed transparency, curating the industry’s top stories, headlines, rankings, videos, podcasts, webinars, events and professional recommendations in one place for both homeowners and professionals. The 25 Most Influential Leaders in Home Improvement, Home Services and Outdoor Living is one of HG HomeClub’s editorial rankings, recognizing the people shaping these industries in the right way across manufacturing, distribution, retail, technology, franchising, contracting, media, capital and the associations that convene the trades.
- Is the list ranked from one to 25?
No. The list is presented alphabetically and carries no numerical order. The leaders recognized exercise influence in genuinely different ways, through enterprise scale, growth, product innovation, franchising, capital, authorship, keynote stages, advocacy and media, and HG HomeClub declined to impose a hierarchy on work that is not comparable. Every leader on the list is recognized equally.
- Who is Asher Raphael?
Asher Raphael is Co-Chief Executive Officer of Power Home Remodeling, alongside co-CEO Corey Schiller, his best friend and former American University soccer teammate. Raphael graduated from American University in 2002 with a degree in political science, joined Power in an entry-level sales role in August 2003, and rose through VP of Sales and Chief Strategy Officer roles before becoming Co-CEO in 2014.
- Why was Asher Raphael selected for this list?
Because he and Corey Schiller grew Power Home Remodeling from roughly $8 million in revenue in 2004 to $1.7 billion in annual revenue today, built a leadership pipeline developed almost entirely from within the company, and have made Power a consistent fixture on national Best Workplaces lists through benefits such as a $360 million no-vesting employee bonus and subsidized childcare.
- How large is Power Home Remodeling today?
Power Home Remodeling has more than 5,000 employees, over one million lifetime customers and $1.7 billion in annual revenue, operating across 27 territories nationwide as of its May 2026 expansion into Raleigh-Durham, North Carolina.
- What is the $360 million employee bonus?
Tied to Power’s 2026 growth investment from Bain Capital, Sixth Street, and Harvest Partners Structured Capital, the company distributed a $360 million bonus directly to employees with no vesting period attached.
- What are the Dan Price Craftsmanship Academy and the Power Coding Academy?
Both are internal training programs at Power Home Remodeling designed to move employees without traditional backgrounds into higher-paying careers: the Dan Price Craftsmanship Academy trains employees with little to no hands-on construction experience for skilled installation roles, and the Power Coding Academy moves non-technical employees into software development careers. Together, the two programs have transitioned more than 335 employees into these career tracks.
- What employee benefits has Asher Raphael championed?
Under Raphael’s leadership, Power Home Remodeling has introduced subsidized childcare covering up to $5,000, or roughly 40 percent, of annual childcare costs; travel and lodging reimbursement for employees seeking medical care out of state; infertility, adoption and surrogacy support; and an Employee Relief and Assistance Fund for staff facing financial hardship, alongside paid volunteer stipends through the company’s Power for Good philanthropic program.
- What recognition has Power Home Remodeling received under Raphael and Schiller?
Raphael and Schiller have appeared on Glassdoor’s Top CEOs list in multiple years dating back to 2017, including a 2026 ranking of 14th out of the 50 U.S. CEOs recognized. Power Home Remodeling has also placed on Fortune’s 100 Best Companies to Work For list for eight consecutive years, ranking 20th in 2026, and has topped Fortune’s Best Workplaces for Millennials and Best Workplaces in Construction rankings in previous years.
